PinMeTo buys Brandwizard customer portfolio

PinMeTo said Wednesday it acquired Brandwizard’s customer portfolio, moving those customers onto its platform and expanding access to search, map and social integrations. The deal strengthens PinMeTo’s push in multi-location marketing across more than 1,000 brands in 125 countries.

Why it matters: - The acquisition expands PinMeTo’s customer base in multi-location marketing and local search visibility. - Brandwizard customers will gain a broader product set, wider platform integrations and stronger support. - The deal reinforces PinMeTo’s position in Europe as brands face more channels, more locations and more pressure to keep local information accurate.

What happened: - PinMeTo announced the acquisition of Brandwizard’s customer portfolio on Sept. 10, 2026. - Brandwizard customers will transition to the PinMeTo platform. - PinMeTo is based in Malmö, Sweden. - Henrik Schmidt, PinMeTo’s CEO, said the company will welcome Brandwizard customers onto its full platform and continue investing in AI-powered local marketing technology.

The details: - Brandwizard customers will get access to PinMeTo’s Listings Management, Reviews & Conversations, Posts, Store Locator & Local Pages, and AI Visibility products. - The expanded integrations include Apple Maps, Bing, Facebook, Instagram and LinkedIn. - PinMeTo says the combined offering lets brands manage a larger share of their digital presence from a single platform. - Places AI will be part of the transition. PinMeTo describes Places AI as an AI-powered intelligence layer for analyzing performance, identifying opportunities and managing local footprint across search, maps, social and AI-driven discovery channels. - PinMeTo says it helps more than 1,000 brands manage and optimize their presence across more than 125 countries. - Brandwizard says it has more than 100 multi-location brand customers across MENA, LATAM and Europe.

Between the lines: - The transaction appears aimed at turning customer acquisition into platform expansion, not just adding accounts. - PinMeTo is leaning into AI and cross-channel visibility as local discovery becomes more fragmented. - Brandwizard’s customer base suggests PinMeTo is adding brands that operate across multiple regions and need consistent location data and reputation management. - Darya Danilava of BrandWizard said PinMeTo’s scale, technology and commitment to innovation make it the right long-term partner for its customers.

What's next: - Brandwizard customers will move into PinMeTo’s system and begin using the broader product suite. - PinMeTo is expected to keep investing in AI-powered local marketing tools and partner integrations. - The company will likely continue using acquisitions and portfolio additions to deepen its European footprint.

The bottom line: - PinMeTo is using a customer-portfolio buy to widen its reach, deepen its product stickiness and strengthen its role in local digital discovery.